This week, Spirit’s online promotion displayed bikini clad ladies saturated in tanning oil. But those are not the only attractions for eager vacationers; just yesterday, an Arkansas family got to watch an oil-covered dolphin struggle for breath after it stranded on a North Florida beach. They tried to revive it, but the dolphin died en route to a rehabilitation organization in Panama City. There’s even video.
Oh, wait. I’m sorry, was that not funny? Maybe because Spirit Airlines’ promotion wasn’t funny either. Of course, that didn’t stop them.
Spirit emailed this ad to its subscribers on Tuesday at 1:21 p.m. I know this because I was one such subscriber. It’s no coincidence that the bottles of tanning oil just happen to be green and yellow; BPs colors. As you can see, the bottles are labeled “Best Protection,” with the “B” and the “P” highlighted in bold. In addition to the subject line of the email, the first sentence of the ad asked subscribers to “Check out the oil on our beaches. You won’t be disappointed.”
